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Your review and evaluation
While review of your performance reports is essential to your evaluation process, remember that they are snapshots of a market that naturally experiences highs and lows.
Since most independent advisors focus on building long-term relationships with their clients, you may also want to give weight to a more subjective consideration: the growth in your relationship and confidence with your advisor.
That said, at the onset of your relationship you and your advisor should also determine objective measurements of your agreed-upon investment strategy. |
Evaluation checklist
| _______ |
Evaluate within the context of your goals and objectives. Example: If you have a long-term investment strategy, you should allow a full market cycle (3-5 years) to assess your advisor's work. |
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Evaluate through relevant benchmarks. Example: An advisor who can beat the relevant benchmark would be considered to be performing within expectations even though absolute returns for the quarter may be low or negative. |
| _______ |
Evaluate first-year performance separately from subsequent years. | |